Creative Director/Art Director
Tom helped agencies in DC, Houston, and Pittsburgh create award-winning campaigns for technology companies, sports teams, banks, insurance companies, hotels, to name a few. But Tom soon discovered starting his own agency, Hrabal Creative, allowed him to continue doing what he loved while working with the people he respected most on the types of accounts he believed in. He settled in the Philadelphia area where he enters his 12th year with his own company.
Agency Experience: Arnold Worldwide, Ketchum Communications, MDR, GDL&W.
Select Account Experience: GE, SAP America, Exxon/Mobil, McDonald’s, Nationwide Insurance, Shell Chemical, DeWalt, PNC Bank, Conoco, DC United, Pittsburgh Pirates, Sallie Mae, BBC America, Cort Furniture, Choice Hotels, Manugistics, G4S, Stellar Loyalty, Avanade, Onosys, Security Management Magazine, Zerex Antifreeze, Bell Atlantic, Digital Equipment, PNC Bank, Tax Analysts, PIMA, Prince William Cannons, Rancho Cucamunga Quakes, ASIS, Friends of Homeless Animals, Meese.
Director of Account Management & Strategy
After cutting her account management teeth at some of the best agencies around the country, Lisa did the unthinkable – she became a client herself. Her extensive ad agency experience came in handy in managing the North America advertising activities of software giant, SAP America and later, Best Software. But she eventually returned to her agency roots when she became a partner at Hrabal Creative, allowing her to test her entrepreneurial spirit.
Agency Experience: Chiat/Day, Los Angeles; Fallon McElligott, Minneapolis; Ketchum Communications,Pittsburgh; Earle Palmer Brown, Bethesda.
Client experience: SAP America, Best Software
Select Account Experience: GE, Nissan, Amoco, Maryland Tourism, Digital Equipment, Nationwide Insurance,Westinghouse, Timex, G4S, Stellar Loyalty, Avanade, Onosys, Access National Bank, Delmarva Shorebirds, American Floral Marketing Council, Best of America, ASIS, Friends of Homeless Animals, Meese.
Director of Digital Strategy
Client Side Experience: Ebay Marketing Services, supported some of the nation’s top brands such as Calvin Klein, GNC and Alex&Ani. Co-Founded an early-stage Fintech company that originates student loans through a flexible, data-driven online and mobile platform.
Areas of Expertise: Digital Strategies: SEM, SEO, Display, Affiliate, Social, Email & Mobile, Multi-Channel.
Marketing & Integration: Offline with Online, Database Marketing, Purchase Path Optimization, Web Development and Mobile Platforms.
Agency Experience: DDB Needham, Arnold Worldwide, Ketchum Communications, Rosenthal, Greene & Campbell, HJK&A. He has also consulted for many other agencies.
Select Account Experience: G4S, Avanade, GE, McDonald’s, Mobil, National Geographic, SAP America, Discovery Channel, US Internetworking, Chevy Chase Bank, Stellar Loyalty, Onosys, American Red Cross, Hyatt Hotels, Tax Analysts, PIMA, DC United, Prince William Cannons, the Rancho Cucamunga Quakes, Meese.
Digital Art Director/Designer
Agency Experience: Arnold Worldwide, BlattnerBrunner, Fixation Marketing, HagerSharp, Ogilvy (DC, NY), Porter Novelli, Rasky Baerlein, +SmithGifford, TMP Worldwide, White & Partners, and has consulted for several others.
Select Account Experience: World Police & Fire Games, AARP, Amtrak, ATA, Capital One, Choice Hotels, Citizens Bank, Cub Cadet, Discovery Cove, High Loudoun Hounds, University of Virginia, Darden School of Business, McDonald’s, Monster, Road Runner High Speed Online Cable, SFI, STIHL, The Washington Redskins, Volkswagen, Subaru, Wyeth, Snap-On, Koons Automotive, DOT.
Media Director/Media Planner
Agency Experience: Corinthian Media, Sound Communications, Source Communications.
Client Side Experience: The Lord Group, Corinthian Media, Post Perfect, Nobody Beats the Wiz.
Account Experience: Subway, Papa John’s, Qdoba, Stellar Loyalty, Onosys, Rally’s/Checkers, Syms, The Room Store, Weitz & Luxenberg, American Association of Orthodontists (AAO), Medicap Pharmacies, Medicine Shoppe Pharmacies, Haier America, G4S, Anderson Center for Autism Collective, Meese, STMicroelectronics.
Design & Creative Technologist
Agency Experience: Accenture, Washington, D.C; IPG, Philadelphia; VML, Kansas/New York; Arnold, Washington D.C./Boston; GSD&M, Austin; Tribal DDB, New York; Yahoo!, Sunnyvale.
Client Experience: Salesforce, U.S. Postal Service, AT&T, U.S. Air Force, Stellar Loyalty, NFL, TD Bank, King’s Markets, Penna. Dept. of Health, Southwest Airlines, Revlon, Radisson, Rip Curl, Seabourn, Pfizer, Blackrock Consulting, St. Farm, PBS, McDonald’s, Choice Hotels International, Hewlett Packard, FIFA.